Antje Kullrich

Media trainer, business journalist, capital market expert

Antje Kullrich is an accomplished media trainer, high-profile business journalist and proven capital market expert. With over 20 years of experience at the renowned Börsen-Zeitung, she knows the world of CFOs, analyst calls, IPO roadshows and press conferences not only from the outside – but from the inside perspective of a journalist who has reported precisely, critically and knowledgeably.

As a media trainer, Antje Kullrich now supports board members, communications managers and financial decision-makers in listed and medium-sized companies. Her focus is on professional media impact, capital market communication and interview preparation. Those who prepare with her benefit from training that is journalistically precise, in-depth and practical at the same time.

Antje Kullrich has conducted hundreds of interviews over two decades – with excellently prepared CEOs and overwhelmed spokespeople alike. She knows how the media think, how journalistic dramaturgy works – and how to assert yourself in an interview with clear messages, a clever structure and a credible attitude.

She holds a degree in economics and is a graduate of the Cologne School of Journalism for Politics and Economics. During her time at Börsen-Zeitung, she wrote about corporate strategies, the financial industry, capital markets, M&A deals and IPOs – often at the interface between business and the public.

Today, Antje Kullrich is part of the Sparkpoint training team. Her training courses are analytical, media-oriented and at eye level – especially for managers who need to appear confident in sensitive market contexts. Whether it’s a press conference, earnings call or TV interview: She ensures clarity, impact and poise.