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Stage effect: Are you too small? Is the person you are talking to too tall?

Effect on stage, Examples from practice | 0 comments

It’s quite normal on TV – you just never see it: presenters often stand on boxes. Thus, the difference in size to a conversation partner is not so noticeable. Or it’s easier for the camera if a small person looks bigger through a box. By the way,...

Zetsche’s Christmas address 2017

CEO Communication, Examples from practice, Video and TV | 0 comments

Great again! And because it was so nice, here is Zetsches video message from 2016. A great example of figurative language. Almost more telling is the subsequent making of.

Nothing more could go wrong – still a remarkable speech

Examples from practice | 0 comments

Here is the best summary of the main events of Theresa May’s speech at the 2017 Conservative Party conference on October 4, 2017. There was a lot of criticism – but compared to some campaign speeches by German politicians, their rhetoric is much more...

Wonderful: SAP CTO in Star Trek outfit on stage

Effect on stage, Examples from practice, Great speeches | 0 comments

You first have to dare to do that: to present in a StarTrek costume. Chapeau! The viewer becomes curious, has fun! And very importantly, the message is likely to land successfully. The example shows that it doesn’t always have to be deadly serious to get a...

“… At some point, we all have to say goodbye to our company …” The farewell letter from Gabor Steingart

Change / Changes, Examples from practice | 0 comments

This affects almost all professionals – sooner or later you change jobs. The thing that can be particularly memorable for many is the farewell message. Gabor Steingart, until recently co-editor of Handelsblatt, has written a special copy of a farewell letter. I...

Successful presentation: Everything is right here (Telekom Annual General Meeting 2018)

Examples from practice, Presentation training | 0 comments

Everything is right here for successful presenting: the speaker stands freely in front of the audience, the gestures open, he does not hold on to notes or anything else, a small scene is set up on the stage (exciting), there are two screens: for the speaker and for...
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