From the series ”

Excuse me correctly


I think the courage for a lot of white space is great. The effect is inevitable – readers become curious. However, the lower case address (“your”) annoys me.

Good: The boss takes responsibility and signs personally. The signature itself reveals a lot.

Good: The promise to do better in the future. Anyone who apologizes will be measured by this – in business as well as in private.

Under the category “Apologize properly” you can see a growing selection of examples of how companies, managers and public figures apologize on the website. We show all kinds of examples – good and bad.