Examples from practice - SPARKPOINT COACHINGS

Sags through the shirt … symbolism for the audience

Effect on stage, Examples from practice, PR | 0 comments

“A picture is worth a thousandwords” is a terribly trite saying. Nevertheless, the symbolism of the white shirts for the peace agreement in Colombia is a nice and effective idea. It has real RESONANCE POWER.

“It’s the facial expressions, stupid!” (FAZ)

Conversational, Examples from practice, News | 0 comments

… this is the headline of the article in the FAZ of 26.9.2016 announcing the TV duel between Hillary Clinton and Donald Trump. A really interesting proposal is described by the editor Andreas Ross: “… experts once again explain to Americans how they...

The “jerk speech” by Roman Herzog

Clear language, Examples from practice, Great speeches | 0 comments

On the occasion of Roman Herzog’s death, the FAZ wrote today: “… The office of the Federal President means that you have to make many speeches and yet usually only one of them is remembered. When it goes well. Roman Herzog gave this speech in Berlin...

Dear Alfa Romeo Germany – this is no way to communicate with customers!

Examples from practice, Messages | 0 comments

On the subject of communication skills in communicating with customers: I do have a passion for Alfa Romeo and have driven various Alfas over a period of more than 18 years. Therefore, I wish this brand only the best. But what fluttered today in the mailbox makes me...